Saturday, June 23, 2012

Science is a Girl Thing! = Sexist Ad Ever?

Critics say that the ad below is extremely sexist. More specifically, some women critics have mocked images from the video-ad. The video "Science is a Girl Thing" is clearly attempting to make a point when it displays a group of fashionable young women cat-walking towards the camera. One scene shows a tube of lipstick, then nail polish. In between these scenes, a young woman writes down some sort of formula across the screen. Then the final scene emphasizes that "science is a girl thing". [read]